Sofitel Agadir Thalassa Sea & Spa

Baie des Palmiers, on Agadir's Atlantic shore, holds the ground for this hotel, set back from a private stretch of beach behind gardens of palm and citrus. The property counts 173 rooms, including 44 suites and one villa with its own heated pool and beach access. Rooms run from garden-view Superior rooms to Prestige suites with panoramic sea views, each fitted with MY BED bedding. At the centre of the stay is the Sea & Spa institute, built around a seawater pool with varied currents and a pebble path underfoot; a separate heated pool holds steady at 27 degrees. You can eat with your feet in the sand at La Plage, or take tapas at Le Corail on a terrace above the Atlantic. Le Market opens onto the pool and the private beach, mixing Moroccan produce with dishes drawn from further afield. A watersports centre runs paddle, bodyboard and surf sessions off the same beach, and there are tennis and padel courts inland of the pools. The Petit Prince Kids Club keeps children occupied with games and craft sessions through the day. Le Club, the meeting and events space, holds up to 100 guests for a wedding or a seminar. Single-use plastic has been removed from every room and public area. It is a working beach hotel, not a quiet retreat.